This
follow-up to the previous topic MERE OBJECTS FOR THE LEGITIMACY OF OTHERS focuses
on how those of the “Society” is supported and upheld in their fictitious
identities, namely by advertising. Such ads are symbolically either
representation of the types of establishments used by the individuals whose
identity is being stolen (see the series of posts on the subject FREQUENTING THE PAST ESTABLISHMENTS AS A MARK OF LEGITIMACY), or other ads carefully
place the name of an impostor in the ad for the appearance of legitimacy for
such frauds hiding in the identity of another. Advertising has apparently been
co-opted by the “Society” as means to their end, which is repetition leads to
acceptance and acceptance equates to legitimacy, (see the post WHY DO “VIRTUAL”SOCIETY TYPES RELY ON SOFT TOUCH ADVERTISING?). In examining the subject matter
for sometime, I have formed the opinion personally that any industry, business,
occupation etc., which relies heavily on or have come to symbolize senseless
mass advertising is a “haven” for the “Society” types. What types of
businesses, occupations, etc. have evolved into seemingly “graveyards” for
absurdity? We are all too familiar with the used car and some manufacturer’s
type sales ads, which are some of the most outrageous, with their 1st
ever sales event every other week, or the most insulting, we are here to save
you money, a lot of money. Also joining the used car dealers etc. and becoming
ever more notorious offenders are, insurance and election/re-election political
advertising. The following “snapshot” is given in example:
·
Insurance
companies have joined the ranks of those that make the most ridiculous claims
and they are accepted because market types who study human behavior have told
product advertisers, no matter how senseless it is, if its repeated often
enough, it will become accepted as “normal”. For example, if any “real”
consideration is given to how silly the concept of an annoying mascot running
around with a phony accent stating that it is saving people money on car
insurance, is, it wouldn’t be given the time of day. However, because the
“snake oil” salesperson in this case is remade into an apparently “harmless”
mascot, it is accepted as “normal” and the public “swallows” the hoax and the
perpetrators are ginning all the way to financial “ecstasy”.
·
Political
ads are also notorious for the characterizing of the opponent into a seemingly
monstrous individual, no matter how sincere. As a result, politics has become a
“swarming” ground for its own form of “snake oil” sales representatives. As
long as they can “sell” the public on insincere claims made to appear to be
credible, they are accepted as legitimate no matter how phony or “hollow” they
are, (see the post PERSISTENCE OF THOSE WITHOUT SOCIAL ETHICS). Ever since
television changed the political process during the Nixon-Kennedy debates, it
has become more essential to rely on “made for television” candidates, even if
they are as “hollow” as a straw. As long as they are made “picture-perfect” for
television no matter if they are propped up more pylons than are needed to
support most of this Country’s bridges behind the scenes; as long as their
“made for television” (public) appearance gives a look of credibility, just as
the annoying mascot with the phony accent is, the masquerading that has become
politics today goes on its present course and will only get worse.
WHAT DOES THIS SAY ABOUT THE SOCIETY AT LARGE, WHEN WE HAVE
BECOME SO SUPERFICIAL THAT PHONIES (OR MAYBE PEONIES) CAN
PRETEND TO BE LEADERS WITH “FAMILIES” (IN SOME CASES, AS BEST
TYPIFIED BY THE MOVIE “DAVE”) AND THE REMAKING OF THE “SNAKE OIL
SALES REP INTO A “HARMLESS” MASCOT, CAN’T BE REALIZED BY ANYONE
OUTSIDE THE “SOCIETY” FOR WHAT IT (THEY) TRULY IS (ARE)?
WHAT DOES THIS SAY ABOUT THE SOCIETY AT LARGE, WHEN WE HAVE
BECOME SO SUPERFICIAL THAT PHONIES (OR MAYBE PEONIES) CAN
PRETEND TO BE LEADERS WITH “FAMILIES” (IN SOME CASES, AS BEST
TYPIFIED BY THE MOVIE “DAVE”) AND THE REMAKING OF THE “SNAKE OIL
SALES REP INTO A “HARMLESS” MASCOT, CAN’T BE REALIZED BY ANYONE
OUTSIDE THE “SOCIETY” FOR WHAT IT (THEY) TRULY IS (ARE)?